The Sony Open Tennis Tournament, also known as the Miami Masters, is an elite event on the ATP World Tour that features some of the top athletes in tennis.
For 2014, I had the privilege of developing two lines of apparel: performance and vintage, specifically for this prestigious event. As a whole, I wanted the offering to have a fun and playful side much like Miami. Additionally, it was pivotal that it retained a level of refinement, intensity and prestige that paralleled the elite tournament and athletes themselves.
Finished apparel designs. Oversized prints, textures, and Miami pastels influenced the overall look & feel.
Finished apparel designs. Heathered garments, distressing, and vintage-inspired typography helped define the look and feel of SOT vintage.